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Exchanges and Marketplaces (B2B) Marketing Models other pages B2B Marketing Models | E-Sources The Marketing Concept | Marketing on the Web Marketing News Market Research | The Online Store Challenges to Effective New Media Marketing this page

"I acquire new customers by ... "

The categories on this page are not discrete. A given site could be in a different category elsewhere on this page or on the B2B page or the e-sources page. The pages together will give you an idea of the current (November 2000) range of e-commerce and of the vocabulary used to discuss it.

six primary flavors of online marketplaces serving both B2B and B2C markets: online buying services, auctions, functional exchanges, vertical exchanges, industry-sponsored exchanges, and Net markets.

Models | Examples:

buyers

sellers

neutral

exchange (bid/ask), auctions, catalogue, brokerage

Vertical Industry Marketplaces

e-STEEL New View -- industrial steel

Knexa -- knowledge marketplace

MetalSite -- industrial metal

Yet2.com -- R&D Intellectual Property Exchange

PlasticsNet.Com -- industrial plastics

PurchasePro's Perfect Commerce -- connecting buyers and suppliers

FairMarket  -- auction management

Auctions

also reverse auctions and buying clubs

eBay's Business eXchange

DoveBid - Used Equipment Auctions and Business Valuation Services

FreeMarkets - B2B reverse auction

imandi -- reverse auction

InsWeb -- reverse auction for insurance

Priceline -- limited reverse auction

Exchange Software

@themoment

Optimark